'Girls on this site can meet some incredibly interesting and powerful men,’ Wade says. But since the feminist revolution the idea of chasing wealth has been frowned upon; women could make their own way in the world.

Rich old men dating site who is tyrese dating now in 2016

”’ Nikki Howarth says she joined Seeking Arrangement, not as a career move, but because she wanted to meet men even richer than her.

From Beeston in Nottinghamshire, Howarth, 26 ('I’m getting so old, I can’t bear to think about it!

She’s from Britain, is expecting $5,000 to $10,000 (£3,250 to £6,500) monthly from a 'sugar daddy’.

'Sugar Baby’, 25, is setting the bar even higher with negotiations opening at $10,000 to $20,000 (£6,500 to £13,000) a month.

If you are confused as to what 'mutually beneficial’ might mean, you need only spend a moment navigating the site to understand.

Here’s 'Gorgeous’: 23, blonde and indeed – judging by her photo – beautiful.

In the darkened bar of a hotel in Kensington, London, scores of young women in short, tight dresses are huddled together, sipping white wine.

Scattered among them are a few men, usually much, much older, in suits and ties. ’ purrs one girl in her early twenties with a voluptuous figure swathed in a red bandage frock.

He took me away to a fantastic, luxurious spa in the Lake District.

I used to ring him about business and he gave me great advice.’ There’s also been a businessman in Hong Kong, whom Howarth has never met, but who recently sent her an i Pad.

Tall and curvaceous, with long, peroxided hair, a fake tan, red, skin-tight jeans ('So not my normal style, I haven’t even put my eyelashes on today’) and a Louis Vuitton tote donated by one of her 'benefactors’, Howarth meets me, a fortnight before the launch party, at a London hotel.